Once Gilt joined the Hudson’s Bay Company family, we took the opportunity to bring our online shop to life at the Saks Off 5th flagship store in NYC. I partnered with Stephen Spyropoulos, VP of User Experience and Design, to lead the direction of the store layout, design, and finishes, which Danny Pang, the Director of Store Planning and Design, helped bring to life. We made sure to leave our digital mark by integrating the flash business model with a unique counter I helped design alongside the custom built-in screens that displayed the brands and other online Gilt events during the week.
Press:
New York Business Journal
Fortune
InStyle
2016